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Financial Requirements 3

Financial Requirements

We have never been ones to follow the crowd. Especially the doughnut crowd. From our heritage and secret recipe to our Hot Light© and Doughnut Theater® – we are simply unique.

It all begins with our state of the art production facility and mix manufacturing plant in Winston-Salem, NC where our proprietary production equipment and doughnut mix are exclusively manufactured for Krispy Kreme company and franchise stores. This ensures that every doughnut made at a Krispy Kreme shop is deserving of the Krispy Kreme name.

The initial investment to begin operation of a Krispy Kreme restaurant franchise ranges from $275,000 to $1,911,250, depending on the concept chosen.

Note: We do not offer Franchise Agreements for Fresh Shops or Tunnel Oven Shops on an independent basis, other than to Krispy Kreme franchisees that have one or more existing Factory Stores or Commissaries with the capacity to support such operations. Additionally, Fresh Shops and Tunnel Oven Shops are only available for development on a case by case basis in approved markets.

  • Development Fee: $12,500 - $25,000 / store
  • Franchise Fee: $12,500 - $25,000 / store
  • Royalty Fee: 4.5% of net sales
  • Brand Fund Fee: Up to 2% of net sales
  • Ad Placement Fund Fee: Up to 1% of net sales

Krispy Kreme has several different prototypes available:

Factory Factory Store View Floorplan > Factory Fresh Shop* View Floorplan > Factory Commissary Facility*

* Format not available in all markets. Inquire for more information.

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Success Stories

Support from Krispy Kreme has been key to our success. It starts with the divisional representative. I know I can go to him with any question or concern and he gets me an answer, or gets me the right person to talk to. It really saves me time trying to navigate corporate on my own. End quote